
Appointment Setting for Recruitment & Training Providers
Fill courses and win employer accounts with qualified meetings
Training and recruitment are sold to the same buyer: an employer with a workforce problem. Driver CPC, LGV licence acquisition, apprenticeships, health and safety training and temporary or permanent recruitment all depend on getting in front of the manager who owns that problem before a competitor does.
How we win recruitment & training meetings
We book those meetings. Pertemps Driver Training uses our appointment setting and fleet data to keep its courses busy, because we can identify the employers who run drivers, who is responsible for their compliance and when their training is due.
Campaigns run from our own call centre in Chorley, Lancashire. You can read about the full approach in our B2B appointment setting and B2B lead generation pages.
What makes selling to recruitment & training different
Deadlines drive demand
Driver CPC cycles, licence renewals, apprenticeship levy expiry and audit dates all create buying windows. We qualify on those dates so your meetings happen when the budget has to be spent.
Regional capacity
Training is delivered at specific centres and recruitment is served from specific branches. We target by drive-time radius around each location so the meetings you get are ones you can actually fulfil.
Frameworks and funding
Our callers understand levy funding, grants and public frameworks well enough to have a credible conversation and to flag where a prospect’s funding position changes the sale.
Three ways to work with us
Appointment setting
We book meetings for your business development team with employers who have a confirmed training or hiring need, by centre or branch catchment, with the volumes, timescales and funding position recorded. Confirmed the day before, with a briefing note.
About appointment settingLead generation
Where your team prefers to work leads, we deliver qualified employer enquiries with the number of staff or drivers involved, the deadline driving the requirement and the decision-maker’s contact details. Campaigns can be run around funding deadlines and course start dates.
About lead generationData
Our fleet database identifies employers who run drivers and vehicles, from a handful of vans to national HGV fleets, with named transport and compliance contacts. For wider recruitment campaigns we use our researched UK business data, selected by sector, headcount and location.
About our data“We get a number of services and appointments from XL. Their Fleet Database is perfect for where we target. They keep our courses busy and we love working with them.”
Recruitment & Training appointment setting FAQs
Still have questions? We're here to help!
Get in TouchRecruitment & Training resources
Guides and insight for sales teams in this sector
Why Qualified Appointments Matter More Than Raw Lead Volume
Why fewer, better meetings win for providers with limited delivery capacity.
Read MoreFleet Data Accuracy: Is Bad Data Costing Your Sales Team?
Finding the employers who actually run drivers.
Read MoreBack to Work, Back to Buying: How September Resets the B2B Sales Cycle
Timing employer campaigns around budget and planning cycles.
Read MoreSend Us a Message
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Sectors we work in
Appointment setting and lead generation tuned to how each sector actually buys.
